![]() There’s no hard-and-fast evidence proving that the political conversation hurt Lightyear, although the film did under-index by a fairly large margin in the Midwest, according to a source with access to Comscore regional data. Disney went broke.” And a verified Twitter account for the GOP Judiciary Committee boasting more than 223,000 followers followed by tweeting, “Make Toy Story great again.” Jim Jordan (R-Ohio), who is the minority ranking member of the House Judiciary Committee and has 2.8 million followers, tweeted June 21, “Buzz Lightyear went woke. Nor did it help that Lightyear became a political punching bag for conservative Republican lawmakers when a same-gender kiss scene was reinstated in the film after Pixar employees said Disney was censoring “overtly gay affection” following the uproar over Disney CEO Bob Chapek’s handling of Florida’s so-called “Don’t Say Gay” bill.įollowing the movie’s opening over Father’s Day weekend, U.S. ![]() Kids are notorious for being repeat viewers, which can propel a big-screen movie to enjoy incredible multiples. In June 2019, about 45 percent of ticket buyers for Toy Story 4 were kids and parents. ![]() Pixar movies have always been known for attracting both younger and older adults who don’t have kids, but the family turnout for Lightyear was notably light. ![]() Box Office: 'Barbie' Crosses $1B Globally, 'Meg 2' and 'Teenage Mutant Ninja Turtles' Add to Moviegoing Boomīy Sunday night of the June 17-19 weekend, everyone in Hollywood was asking the same question, since the opening couldn’t be pinned only on the pandemic: What happened?ĭisney insiders privately point to mixed reviews from critics - at least for a Pixar offering - and less-than-rave audience scores, as well as marketing and brand confusion. ![]()
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